Proven Track Record
over 20 years of successful land acquisition and developments
Competitive Offers
Market-leading valuations and transparent pricing
Professional Approach
Clear communications and support throughout the process
Quick Decisions
Fast turnaround on site assessments and offers
Merrow Wood Group Responsibility
Land promotion done well leaves more behind than a planning consent. At Merrow Wood, every site we promote is an opportunity to make a lasting positive contribution — to the natural environment, to local communities, and to our landowner partners who want to leave a positive legacy. We are a founder-led business. Every commitment we make is a personal one.
Biodiversity & Nature
The UK has lost almost half of its native biodiversity in the last century. Swifts are down more than 50%. Hedgehog numbers have halved since 2000. These are not abstract statistics — they describe the landscapes our sites sit within. We believe new development should play an active role in nature's recovery. From the outset of every promotion, we work with specialist ecologists to understand what is already present on site and design schemes that build upon it. On every site we promote, we advocate for:
Bird nesting features
Swift bricks and species-specific nesting features built into the fabric of new homes as standard.
Bat roosting provision
Bat boxes and roosting tiles incorporated sensitively into building design, positioned in consultation with ecologists.
Hedgehog connectivity
Permeable boundaries and hedgehog highways enabling free movement across the development.
Native planting
Native trees and hedgerow species chosen to support pollinators and local ecology, not just visual effect.
Supporting Local Communities
Rather than a single national charity partner, we direct our support towards good causes local to the communities and landscapes where we work — whether that is a wildlife group, a village facility, or a grassroots organisation near one of our sites.
As our portfolio grows across the South East, so too will our commitment. We will share details of the causes we support as those relationships develop.
Future Homes Standard
The Future Homes Standard requires all new homes in England to be built to dramatically higher energy efficiency levels — with low-carbon heating systems such as heat pumps rather than gas boilers, and high levels of insulation. A home built to the Standard produces around 75–80% less carbon than one built under previous rules.
At Merrow Wood, we only promote schemes designed to meet or exceed Future Homes Standard requirements, ensuring the sites we sell are attractive to housebuilders and genuinely fit for the future.
Community Consultation
We promote sites at the edge of settlements — in the places people know well and often feel protective of. We take that seriously.
Genuine engagement is not a planning formality for us. We start dialogue early, before positions become entrenched. Local knowledge of landscape character, infrastructure pressures and community needs makes our schemes better — and addressing concerns early leads to better outcomes for everyone.
We work with parish councils, neighbourhood plan groups and local stakeholders throughout the process, building feedback into our scheme design in ways that are meaningful rather than cosmetic.
What We Offer
Strategic Land
Long-term land promotion opportunities with strong planning prospects
- Local Plan allocations
- Planning promotion
- Risk-sharing structures
Consented Sites
Development-ready opportunities with planning permission secured
- Outline permissions
- Detailed consents
- Quick delivery
Joint ventures
Collaborative partnerships for larger strategic opportunities
- Shared risk/reward
- Combined expertise
- Flexible structures
Team
Residential Development
- Greenfield sites 1-50 acres
- Strategic land opportunities
- Sites with or without planning
- Urban brownfield locations
Geographic Focus
- South East England
- Midlands region
- Major urban centers
- Commuter belt locations
Ashen Capital
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Our Process
Site Identification
We identify suitable land opportunities that match your development criteria and strategy
Due Diligence
Comprehensive site assessments, planning analysis, and technical investigations
Planning Promotion
Expert management of the planning process to secure optimal consents
Site Delivery
Seamless handover of development-ready sites with all necessary documentation
Our Values
Integrity
We conduct business with honesty, transparency, and respect for all stakeholders
Quality
Excellence in design, construction, and customer service in everything we do
Collaboration
Building strong partnerships with landowners, agents, and local communities
Innovation
Embracing new approaches to create better homes and communities
Certified
This company is certified and trusted, a testament to our unwavering commitment to excellence. With a proven track record of delivering high-quality products and services, we have earned the confidence of our clients and partners. Our certifications from industry-leading organizations validate our adherence to the highest standards of quality, safety, and reliability. You can trust us to be your dependable partner, consistently exceeding your expectations and delivering exceptional value.